Zach James

Zach James is co-­Founder, co-­CEO of ZEFR. ZEFR is the leading video ID technology company that  empowers brands to discover and target their most important influencers and topics in video. 

With more data  than any other YouTube partner, ZEFR’s BrandID platform provides a lens into the YouTube culture and the  tools to turn its insights into more impactful media for brands. As the technology company of choice for  nearly every major Hollywood movie studio and music label, ZEFR manages over 275 million videos online  and tracks over 31 billion video views a month.
Prior to ZEFR, Zach co­Founded MOVIECLIPS, which became the largest video network about movies.  MOVIECLIPS sold to Comcast (Fandango) in April of 2014. Zach also served as a board member for  AwesomenessTV until their sale to DreamWorks. He is currently serving on the Los Angeles Mayor’s tech council and on the advisory council at Harvest Home, a Venice Beach charity which transforms the lives of  homeless pregnant women. Zach is a graduate of Brigham Young University.